There’s a group of people who control what you are allowed to see, what you read, what you watch, the posts you engage with. You haven’t heard of them, you don’t know their names. But they determine, through methods both direct and indirect, whether you are allowed to be exposed to particular messages. Their decisions can bankrupt companies, silence voices and fundamentally shift cultural norms. Who are these people and how do they do this? Well, at the top level you have a network of global elite and its creed… a universal framework full of guidelines and ratings designed to enforce approved narratives and punish disapproved ones.